To initiate and advise innovation in public media by establishing the Knight PRX Public Media Accelerator
A new effort will provide funding and expertise to entrepreneurial teams with innovative ideas to increase the impact of public service media.
Called the Public Media Accelerator, the project will be launched and operated by the Public Radio Exchange (PRX) and supported by a $2.5 million grant from the John S. and James L. Knight Foundation.
Modeled on mentorship-driven technology startup incubators, the Public Media Accelerator aims to strengthen public media’s essential role in meeting community information needs across new platforms and devices.
“Forty years ago, public broadcasting harnessed the technology of the time to engage audiences with high quality content that was otherwise inaccessible,” said Jake Shapiro, CEO of PRX. “We are expanding this vital service to include today’s pervasive and participatory media, particularly mobile.”